Content Marketing

Share this post Using AI tools has become a common practice for many content creators. These tools are everywhere, from AI image generation to voice tools, music creation, and, of course, AI-generated content. They make our work faster and more efficient. I won’t lie, I even use AI tools to help write my articles. But let’s face it, AI-generated content isn’t perfect. It has its drawbacks. One issue lies in the choice of words. So, let me guide you through avoiding certain words in your AI-generated content article to improve your SEO. Stick around until the end. What is AI-generated content? AI-generated content is created using AI tools designed to write content based on the prompts we give them. As humans, our job is to provide the right prompts to get the desired output. These tools use advanced technologies like Machine Learning and Natural Language Processing. They process the given prompt, research the topic, analyze data, and then produce content based on what they have learned. How do AI Tools Generate Words and Phrases? AI tools such as ChatGPT or Bard operate with large language models (LLMs), which are trained to generate content by learning from a wide range of written material, including blogs, research papers, and publicly available PR content. However, it’s important to note that these models are trained on publicly available or licensed content. They don’t fetch content from the internet in real time. Instead, they generate responses based on patterns and information learned during training. Common Words and Phrases of AI Content AI-generated content is thin, has an unnatural style, contains poorly researched information, and includes plagiarized text. Most AI writing tools use irrelevant jargon, repetitive phrases, and lengthy sentences. The content often feels robotic and lacks a human touch. Are you using ChatGPT to Write Content? Here are the common words used by ChatGPT: When you write an article or a social media post using ChatGPT or other AI writing tools, they often start with phrases like: In the dynamic world of In the landscape of In today’s digital age In the tapestry of In the ever-changing world of In the paramount of In the realm of In today’s fast-paced world …and many more. Some of the AI-generated phrases that start with ‘Let’s’ are: Let’s Elevate Let’s Delve Let’s Dive deep Let’s Captivate Let’s Leverage Let’s Embark Let’s Unleash Let’s Resonate Let’s Adhere Other commonly used words include Endeavor, Pioneer, Amplify,…and many more. The “It is” Flavor in AI Content Common phrases that begin with “It is” include: It is crucial It is the testament It is integral It is significant It is enlightening It is groundbreaking It is worth noting It is important to note It is widely It is pivotal …and many more. Unrealistic Hooks and CTA’s in Ad Copies For Digital Marketers like us, writing catchy hooks and strong CTAs is a regular part of content marketing. However, when using AI content generation tools, we often notice a lack of variation or creativity in these elements. The CTAs generated by AI give repetitive and overly ambitious patterns that lack reliability. Here are a few common examples: Take your … to the next level Don’t miss out on the power of… Let’s drive your… Boost your brand visibility… Discover the secret to… Maximize your… Unleash your… Explore… Unlock the potential… Let’s break it down… Dominate the digital landscape… Transform your… …and many others in the same vein. While these CTAs or Hooks may sound polished, they often fall short of providing specific, actionable, and relatable value to the audience. For marketers, moving beyond generic templates is important to write messages that truly connect with the audience. Message and Email Templates of AI Tools The emails or messages we send are usually personal, meant for people we know or business connections. But what happens if these messages are written by an AI tool rather than you? The recipients might sense a lack of personal effort and emotion. This can harm your reputation and weaken the relationship. How do AI-generated emails and Messages Feel? AI-generated drafts feel like: Formulaic Overly formal Repetitive in tone Grammatically perfect but lacking personality Overenthusiastic in parts Including CTAs that lack a personal connection Examples of AI-Generated Messages and Emails “I trust this message…” “I hope this message finds you well…” “I hope this email finds you well…” “Your unwavering support is invaluable…” “We hope you…” “We’re excited to…” “We appreciate…” “I am writing in response…” “I assure you…” These examples show how AI-generated messages can sound mechanical and impersonal. It’s important to add your personal touch to make them more relatable and engaging. AI-Generated Titles or Headings for Blogs and Articles AI tools are excellent for generating ideas, but their titles often lack the creativity or appeal needed to grab attention. The default titles they produce tend to follow predictable patterns. Here’s what typical AI-generated titles look like: A Complete Beginner’s Guide to [Topic] Step-by-Step Guide to [Achieving Goal] A Practical Guide to [Task or Concept] From [Point A] to [Point B]: A Simple Path to [Outcome] The Ultimate Guide to [Theme or Skill] These templates often place phrases like “Beginner’s Guide” or “Ultimate Guide” before or after the main theme. While useful, such titles can feel formulaic and lack the unique voice that connects with readers. These are some of the most common words and phrases found in AI-generated content. There’s nothing wrong with using these terms, but adding a human touch can make them more engaging and valuable. Feel free to adapt alternative synonyms that fit the context better. The point is to make the content conversational, natural, and easy to read, all while ensuring it’s free from grammar errors. Keep it simple, and your readers will appreciate the clarity and flow. Pros and Cons of AI Content Pros: Saves time and effort in content creation. Can generate content quickly and efficiently. Helps overcome writer’s block. Provides consistency in writing style and tone. Can create content